Coaching for Artists with Laura Williams

 
 

Mission Statement: Coaching for Artists empowers artists to develop their skills, cultivate their creativity, and successfully navigate the professional arts landscape. Our goal is to provide tailored coaching services that enhance artistic practice while contributing to the mission of AVA.

 

Pricing information:

  • One-on-One Sessions: $50 for 30 mins ($85 for Non-Members)

  • One-on-One 6 hour session package: $90 per hour

  • One-on-One 12 hour session package: $80 per hour

  • For more information about payment packages and plans, contact AVA.

About Laura Williams:

Laura Cleary Williams is an artist and coach dedicated to helping creatives thrive. She brings 20 years of studio practice and professional expertise to guide artists in clarifying their vision, strengthening their materials, and building sustainable, connected careers.

Industry Overview

The artist coaching industry is growing, driven by a rising demand for personalized guidance in the competitive art market. Artists increasingly seek professional development to enhance their artistic skills and business acumen.

Target Market

  1. Emerging Artists: Recent graduates or self-taught artists seeking to refine their craft and establish a career.

  2. Established Artists: Individuals looking for new perspectives, strategies for career advancement, or assistance with specific challenges.

  3. Art Students: Young artists in educational programs seeking mentorship and real-world advice.

Services Offered

  1. One-on-One in Personal Coaching: Personalized sessions focused on skill development, portfolio reviews, and career planning.

  2. Group Workshops: Thematic workshops addressing common challenges (e.g., marketing, arts writing, and social media).

Marketing Strategy & Branding

Website: A professional website featuring service details, testimonials, and a blog with relevant content.

Social Media: Active presence on platforms like Instagram, Facebook, and LinkedIn to engage with artists and showcase success stories.

Partnerships: Collaborate with local art schools and galleries for cross-promotion.

Workshops and Events: Free introductory workshops to attract potential clients and build community.

 

Pricing information:

  • One-on-One Sessions: $100 per hour ($150 for Non-Members)

  • One-on-One 6 hour session package: $90 per hour

  • One-on-One 12 hour session package: $80 per hour

  • For more information about payment packages and plans, contact AVA.